Meet Natty Bernasconi

Founder. Strategist. Creative force behind The Digital Hive.

Hey, I’m Natty.

Founder of The Digital Hive. Mum to my Little CEO. Coffee-fuelled, design-obsessed, ADHD-powered strategist who lives and breathes this brand-building game.

Natty Bernasconi laughing, reflecting her approachable, creative energy as founder of The Digital Hive, helping entrepreneurs elevate their brand and digital presence.

I started this business in 2018 as Social By Natty—just me, a MacBook, and a passion for helping women grow online. Websites, content, socials—you name it, I was probably already doing it (just not shouting about it).

Since then, I’ve rebuilt everything (twice), juggled motherhood, navigated burnout, and grown a creative studio that supports the most incredible, heart-led entrepreneurs across the globe.

I know what it’s like to start over. To hear people say your dreams aren’t realistic. To juggle motherhood, business, and the wild, beautiful chaos of an ADHD brain. And I know how powerful it is to be seen online in a way that finally feels right—like, “Yes, this is me and it actually works.”

That’s what I bring to my clients: deep understanding, creative obsession, and honest-to-goodness joy in helping you show up as you—loud, proud, and ready to grow.

My Founder Timeline

2018
Launched Social By Natty as a one-woman studio offering both social media and websites

2022
Welcomed my son, Valentino, and took an 18-month maternity leave

2023
Began rebuilding my business from the ground up

2024
Scaled significantly and grew an international team

2025
Rebranding to The Digital Hive + launching The Ecosystem Edit, our signature high-touch programme


What lights me up

• Helping women finally feel proud of how they show up online
• Designing stunning Squarespace sites that don’t just look good—they work
• Writing copy and content that sounds like you and sells like mad
• Building ecosystems that make marketing feel more aligned, less effortful

Whether I’m coaching you 1:1, leading a strategy sprint, or mapping your funnel from scratch—you’re getting my full brain, heart, and browser history. Every brand I touch is personal, and I’ll probably become mildly obsessed with yours too.

A few more things about me:

Minimalist line drawing of interior design elements, representing Natty’s eye for aesthetics and detail in brand and website design.

My first love was interior design—so when it comes to visual flow and structure, I don’t miss a detail.

Simple line art of a laptop, symbolising digital strategy, Squarespace website builds, and online business growth.

I host workshops and masterclasses that turn “where do I even start?” into “heck yes, I’ve got this.”

Line drawing of a superwoman figure lending a hand, representing The Digital Hive’s empowering support for women in business.

I’m obsessed with helping women build brands that feel aligned, inclusive, and actually sustainable.

Minimalist line art of a coffee cup, symbolising Natty’s fuel for creativity and focus during brand strategy and design projects.

And yes—coffee is my co-founder. Always has been, always will be.

Client Love

“Natty helped me clarify my offer, build a gorgeous website, and create a marketing strategy I trust. I finally feel hopeful and focused about my business, knowing I’m moving in the right direction with her expert guidance.”

— Johanna A, Yoga & Wellness Coach

“Before Natty, my brand was inconsistent and scattered. She’s given me a clear strategy, consistent voice, and the confidence to show up. Working with her has made marketing faster, more enjoyable, and far more effective.”

— Alex D., Menopause & Fasting Coach

Want to work together?

Let’s build the brand you’ve been dreaming of—the one that mirrors your magic and helps your business grow.

Natty Bernasconi relaxing in sunglasses and kicking her legs out, capturing her fun, confident approach to brand strategy and creative services.